RESTON, Va. — MapMuse has announced the release of the 2012 Turkey Farms Locator, a free map-based web application that connects home chefs with specialty turkey breeders. Families who have grown tired of standard store-bought birds from at mainstream grocery chains can now find local heritage and free-range turkey sellers with a click of their mouse.
“With the launch of the Turkey Farms Locator, families no longer have an excuse to eat bland, mass-produced turkey for Thanksgiving dinner,” says MapMuse owner Mike Pilon.
The map plots over 430 specialty turkey farms that sell their birds directly to home buyers. Free-range turkeys are raised in the open air and sunshine, and are never administered antibiotics or hormones. Heritage turkeys are breeds that have been isolated since the early 20th century, and are leaner and richer in flavor than industrial birds.
The Turkey Farms Locator is built on an interactive map, which is populated with hundreds of icons representing the locations of turkey farms. Clicking on an icon brings up the farm’s profile page, which contains relevant information such as breeds for sale, raising conditions, contact information, and photos. Users can get driving directions from any location with the click of a button, or visit the farm’s website for pricing and pick-up information.
“Our goal when designing the map was to make it as easily as possible to learn about and get to theses farms, in the hope that it isn’t prohibitively time-consuming to do so,” says Pilon. Users are also encouraged to submit photos and reviews of farms they visit, as well as suggest edits to profiles as information changes.
The Turkey Farms Locator can be accessed free of charge at mapmuse.com/turkey. Users may also be interested in other Thanksgiving themed maps, including the Restaurants Open on Thanksgiving Locator and the Turkey Trots Locator.